Webinar: Introduction to Omnichannel Control and the C4G Framework

The Vorys eControl team hosted a six-part webinar series from July to November on the new Control 4 Growth Framework.  The July 11 session provided brands and their partners with a comprehensive, structured approach to gaining control of online channels and driving effective brand growth.

Whitney Gibson, a partner in the Vorys Cincinnati office and chair of eControl, discussed the key elements of the framework, explained how they integrate and how brands can implement them across their organizations to thrive in the omnichannel environment.